Green UX Design

Green UX Design

Connecting the dots between UX design and environment

The search for a connection between UX design and environment began a few months ago when we were looking to change the web host provider at DesignWhine. There’s a category of web hosts who label themselves as “Green Hosts” which got us intrigued. Like most of us, we really had no idea that surfing out the internet releases carbon emissions, to a level that might seem meager compared to other potential sources, but are quite significant.

The IT industry is one of several factors contributing to increased carbon emissions. It comprises everyone from UX designers to digital behemoths like Apple or Google, and it epitomizes the exact thing that has characterized the twenty-first century. It links every part of the world and, naturally, uses a lot of energy to run. An in-depth overview of this connection can be traced to “data” and the increasing necessity for us to communicate and receive information as quickly as possible. Every time we use data, whether it is to store it safely in cloud storage, browse social networking websites, get over a zoom call, or send an email to a friend, we set off a series of actions that require power (electricity) to complete. More demand for power implies more fossil fuel consumption, and thus more carbon emissions.

Written by
Team DW